Al Safa Library لمكتبة الصفا

DUBAI, UAE / 2017
Client: TINKAH
/ CONCEPT / BRANDING / SIGNAGE

Reading iluminates the shadow.

Al Safa Art & Design Library
Based on the meaning of the word AL SAFA: (Arabic name: ) which means purity, clarity, serenity, lucidity, fineness and fairness; and Friedrich Nietzche's concept of creating quiet, spacious and beautiful urban spaces for reflection, the signage and graphic treatment was approached.

Intervening the space without modifying it, with subtle linear treatments that create reflections and shadows on the space. Tone on tone materials that give direction to the visitors without distracting them from the architectural space. The typography selection between English & Arabic creates a contrast between modern and traditional, referencing the architectural modern project with a traditional already existing arabic house.

Credits owned by TINKAH®

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